Fasilah is a family-run business based in the UK, dedicated to producing premium quality hand-made garments in Pakistan. We handle the entire process — from design and production to sale and marketing — independently, without relying on third parties. Sustainability and ethics are at the core of our business principles.

Our values

Our brand is inspired by the hadith of the Prophet ﷺ (Al-Adab Al-Mufrad, Bukhari):

 عَنْ أَنَسِ بْنِ مَالِكٍ، عَنِ النَّبِيِّ صلى الله عليه وسلم قَالَ‏:‏ إِنْ قَامَتِ السَّاعَةُ وَفِي يَدِ أَحَدِكُمْ فَسِيلَةٌ، فَإِنِ اسْتَطَاعَ أَنْ لاَ تَقُومَ حَتَّى يَغْرِسَهَا فَلْيَغْرِسْهَا

 “If the Resurrection were established and a sapling were in the hand of one of you, and if he were capable of planting it, then he should do so.”

  • We use natural fabrics to create premium quality garments that are meant to last. We also strive to minimise waste, packaging and reuse materials where possible.

  • We work tirelessly to create beautiful and timeless garments which combine comfort, modesty and elegance.

  • We strive to create garments that adhere and promote modesty.

  • We commit to the Islamic value of ihsan and pursue excellence in every aspect of our business